Category Visionaries

Welcome to Category Visionaries — the show dedicated to exploring exciting visions for the future from the founders who are on the front lines building it. In each episode, we’ll speak with a visionary founder who’s building a new category or reimagining an existing one. We’ll learn about the problem they solve, how their technology works, and unpack their vision for the future. Brought to you by:  www.FrontLines.io/podcast — Podcast-as-a-Service for B2B tech brands. Launch your show in 45 days.

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Episodes

Wednesday Aug 16, 2023

In today's episode of Category Visionaries, we speak with Ty Allen, CEO of SocialClimb, a healthcare marketing platform that's raised $12 Million in funding.
Topics Discussed:
Ty’s background as an entrepreneur, and why starting SocialClimb was less about a lucrative market than a personal passion
The personal experience of healthcare shortcomings that led Ty to the healthcare marketing space
Broader challenges and issues in the healthcare space, and how a lack of information causes problems for all the parties involved
SocialClimb’s offering of marketing ROI for healthcare providers, combined with automated analytics for targeted patient acquisition
The importance of building a diverse team, and bringing people on board with a wide variety of different skills sets
 
Favorite book: 
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

Wednesday Aug 16, 2023

Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Jack Oslan, Founder & Executive Chairman of Diamond Age, a construction robotics platform that has raised $58 Million in funding.
Here are the most interesting points from our conversation:
Robotics for Affordable Housing: Diamond Age uses robotics to build affordable, energy-efficient single-family homes with significantly reduced labor.
Speed and Efficiency: Their technology can build homes four times faster than traditional methods, offering substantial cost savings and efficiency improvements.
Target Market: Diamond Age works with large production home builders like Century Communities to address the housing shortage, focusing on high-volume tract housing.
Labor Market Impact: The goal is to replace physically demanding construction jobs with more technology-focused roles, making the industry more appealing to younger workers.
Solving a Personal Problem: Jack was motivated to start Diamond Age after realizing the housing affordability crisis affected even high-earning professionals like his son and daughter-in-law.
Regulatory and Market Adoption: The company's approach aligns with existing building codes, facilitating easier adoption by builders and regulatory agencies.
 

Wednesday Aug 16, 2023

In today's episode of Category Visionaries, we speak with Zach Lloyd, CEO and Founder of Warp, a Rust-based terminal that's raised $70 Million in funding, about why writing code in your terminal shouldn’t feel like 1978, and the need for an up-to-date solution for people working at the cutting edge of software innovation.
Topics Discussed:
Zach’s background in software engineering, including stints at some of the biggest names in the tech ecosystem
The real-world pain points which led Zach to address the limitations and usability issues present in existing developer tools
Modernizing the terminal user experience, making it smarter with integrated AI and promoting collaboration between developers
Building a community-oriented business, and the importance of feedback to driving continuous innovation
How Warp rises above the background noise to capture developers’ attention in such a crowded market space
 
Favorite book: 
The Death of Ivan Ilyich (Bantam Classics)

Wednesday Aug 16, 2023

In today's episode of Category Visionaries, we speak with Paul Stovell, CEO and Founder of Octopus Deploy, a deployment automation tool for DevOps that's raised over $170 Million in funding.
Topics Discussed:
Paul's background as a software engineer and the influence of other entrepreneurs on his business mindset
Octopus Deploy’s mission to automate software deployments and make the process stress-free for software teams.
How Octopus Deploy differentiates itself from competitors by providing value in one specific area of contemporary business
How Octopus Deploy was able to secure a profitable business model at a very early stage, confounding the startup economy standard
Building a new category around a real-world pain point for contemporary businesses, and where Paul sees the business heading in the future
 
Favorite book: 
Coder to Developer: Tools and Strategies for Delivering Your Software

Friday Aug 11, 2023

Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Mousa Yassin, CEO & Founder of Pixaera, an immersive learning platform that has raised $5.7 million in funding.
Here are the most interesting points from the conversation:
Pixaera's Mission: Pixaera bridges the gap between gaming and enterprise learning, leveraging high-fidelity 3D gamified experiences to revolutionize traditional training methods.
Value of Gaming in Learning: Mousa highlighted how his gaming experience, particularly in World of Warcraft, equipped him with leadership, critical thinking, and problem-solving skills applicable in the enterprise world.
Safety Training Focus: Pixaera focuses on safety training due to its high stakes and regulatory importance, transforming traditional methods with immersive, engaging experiences that dramatically improve retention rates.
State of VR and Adoption: While VR technology is still evolving, Pixaera's platform works across various devices, with the majority of users starting on computers. VR usage is growing, supported by affordable and advanced headsets like the Quest 2.
Effective Learning Metrics: Pixaera measures success through engagement and retention rates, showing significantly higher results compared to traditional video-based training, proving the efficacy of their immersive approach.
Market Penetration Strategy: By initially targeting large enterprises like BP and Shell, Pixaera established credibility and set a benchmark in the industry, facilitating wider market adoption.
 

Thursday Aug 10, 2023

In today's episode of Category Visionaries, we speak with Liam Randall, CEO and Founder of Cosmonic, a company that has raised $8.5 Million in funding.
Topics Discussed:
Liam’s background as a hustler immigrants’ child
How working with something you are passionate about will help you through tough times, and why it’s healthy to keep some discomfort in our lives
Side effects of entrepreneurship which we usually only see when it’s too late
How Cosmonic and WebAssembly are making life easier for developers worldwide
Liam’s tips for successful communication

Thursday Aug 10, 2023

In today's episode of Category Visionaries, we speak with Philippe Petitpont, CEO and Co-Founder of NewsBridge, a cloud media hub platform that's raised €12.5 Million in funding.
Topics Discussed:
Phillippe’s career background, and the unorthodox journey that took him from rocket engineering to management of media content
An overview of NewsBridge’s cloud media hub platform, and its relevance for an industry already saturated with content
Running a company across different continents and timezones, and how to make the new way of working work for you
How NewsBridge overcame initial resistance from journalists to the introduction of AI technology in media
A new media future of automatic video storytelling empowering creators across a whole range of platforms
 
Favorite book: 
Turn the Ship Around!: A True Story of Turning Followers into Leaders

Thursday Aug 10, 2023

In today's episode of Category Visionaries, we speak with Alan Shreve, CEO and Founder of Ngrok, a unified ingress platform that has served over 6 million developers worldwide and raised $50 Million in funding. 
Topics Discussed:
Alan’s background and lessons from his first job
What a unified ingress platform is, and why it’s crucial for developers
The secrets for attracting 6 million users
Whether bootstrapping or venture capital is the better way to go for a startup
The future of Ngrok and how it aims at helping developers even more
 
Favorite book: 
The Little Prince

Thursday Aug 10, 2023

In today's episode of Category Visionaries, we speak with Max Bruner, CEO and Founder of Anzen Insurance, a platform that is saving insurance brokers and companies thousands of hours and tons of stress, that has raised $10 Million in funding. 
Topics Discussed:
Max’s early background — which was unrelated to tech — and his experience in the insurance industry
The surprising place of the insurance industry in the world
A little-known historical fact about the importance of insurance
What factors are making people-related risks increase for companies, and why 40% of startups and small businesses get sued by employees
Why buying directors and officers insurance is such a painful process for most companies, and how Anzen is changing that

Wednesday Aug 09, 2023

In today's episode of Unicorn Builders, we speak with Arik Shtilman, CEO and Co-Founder of Rapyd, a Fintech as a service platform that's raised over $800 Million in funding, about why today’s global economy needs a new generation of payment solutions. Offering powerful fintech solutions to collect, hold and send funds across countries and between currencies with ease, Rapyd makes sure their customers have the time and resources available to focus on what matters most - building and growing their businesses.
We also speak about Arik’s CEO superpowers of staying hungry and getting deep into the details, advice for early founders to focus on building a brand and boosting awareness, Rapyd’s marketing strategies, and creating a new category with ‘fintech as a service.’
Topics Discussed:
Lessons learned from the Israeli military 
The mindset Arik and his co-founders had when they founded the company
How to deal with negative press
The ROI of David Guetta
How one meeting saved the company from being closed 
Why the spray and  pray approach to fundraising doesn't work 
How Arik keeps him team and himself hungry and motivated 
Why brand awareness is everything 

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